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The Social Association: 5 Key Skills Not-For-Profits Need to Increase Member Engagement, Generate Roi and Create a Thriving Online Community - Couverture souple

Kettle, Mel

 
9780648254102: The Social Association: 5 Key Skills Not-For-Profits Need to Increase Member Engagement, Generate Roi and Create a Thriving Online Community
Couverture souple
ISBN 10 : 0648254100 ISBN 13 : 9780648254102
Editeur : Bookpod, 2018

Synopsis

Are you wanting to attract more members?

Do you struggle to demonstrate the value your association provides?

Are you wondering how to use social media to effectively engage

your membership?

The world has changed how it communicates, and social media is becoming increasingly important. While people still do business with people they know, like and trust, today they want to engage with organisations via Facebook, Twitter, LinkedIn and other social channels.

Social media can help you STAND OUT.

Packed with practical advice and real-world examples, The Social Association will provide you with the skills you need to increase member engagement, generate a return on investment and create a thriving online community. Learn how to:

- Write a social media strategy.

- Identify the right social media channels for your organisation.

- Create content that cuts through the clutter.

- Use social media to enhance your members' experience.

- Measure the financial return of your social media investment.

Social media can help you provide a richer member experience. With The Social Association, you can learn how to use social media to attract, engage and retain your membership.

About the Author:

Mel Kettle is a communication and social media expert, helping organisations communicate effectively so they build and maintain relationships with their staff, members, customers and stakeholders. She is a sought-after speaker, trainer and mentor who works with member organisations, non-profits and small businesses.

Learn more about her at www.melkettle.com.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Mel Kettle is a communication and social media expert, helping organisations communicate effectively so they build and maintain relationships with their staff, members, customers and stakeholders. She is a sought-after speaker, trainer and mentor who works with member organisations, non-profits and small businesses. Learn more about her at www.melkettle.com.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Bookpod
Date d'édition
2018
Langue
anglais
ISBN 10 
0648254100
ISBN 13 
9780648254102
Reliure
Broché
Nombre de pages
228
Coordonnées du fabricant
non disponible
Personne responsable
non disponible