Open House - Couverture rigide

Pandey, Piyush

 
9780670096671: Open House
Couverture rigide
ISBN 10 : 0670096679 ISBN 13 : 9780670096671
Editeur : Penguin Portfolio, 2022

Synopsis

In Open House, Piyush Pandey takes the readers on a journey into his mind-his work, thoughts and experiences. He answers questions posed to him by people over the decades. Serious questions, incisive questions and frivolous questions. Is advertising a good career option? Should ad agencies work for political parties? Why does Ogilvy work for the BJP? Should citizens take the law into their own hands if they don't like the advertising? Is Ogilvy a lala company? What is the future of advertising? Is Piyush Pandey too old to be in this business? Honest, irreverent and informative, this is a roller-coaster ride with Piyush Pandey and Anant Rangaswami who has skilfully curated the book. With its practical wisdom and deep insights, Open House will both entertain and enlighten you.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Piyush Pandey is chairman of Global Creative and executive chairman of Ogilvy India. He was awarded the Lifetime Achievement Award by the Advertising Agencies Association of India in 2010, the Clio Lifetime Achievement Award in 2012, the 'Padma Shri' (Indian National Civilian Award) in 2016 and the Lion of St Mark, alongwith his brother Prasoon Pandey, at Cannes in June 2018. His first book, Pandeymonium, is on his life and times in advertising. Ogilvy India has been India's No. 1 creative agency for over two decades and Piyush has been named as the Economic Times' Most Influential Person fourteen years in a row. Ogilvy was the first advertising job that he got and that's where he continues to be.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Penguin Portfolio
Date d'édition
2022
Langue
anglais
ISBN 10 
0670096679
ISBN 13 
9780670096671
Reliure
Relié
Nombre de pages
224
Coordonnées du fabricant
non disponible
Personne responsable
Terminal Video
n.pederzini@terminaldistribuzione.com

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Autres éditions populaires du même titre

9780143467748: Open House

Edition présentée

ISBN 10 :  0143467743 ISBN 13 :  9780143467748
Editeur : Penguin Random House India Pvt. Ltd, 2025
Couverture souple