Competitive Intelligence: From Black Ops to Boardrooms-How Businesses Gather, Analyze, and Use Information to Succeed in the Global Marketplace - Couverture rigide

Kahaner, Larry

 
9780684810744: Competitive Intelligence: From Black Ops to Boardrooms-How Businesses Gather, Analyze, and Use Information to Succeed in the Global Marketplace
Couverture rigide
ISBN 10 : 0684810743 ISBN 13 : 9780684810744
Editeur : Simon & Schuster Ltd, 1997

Synopsis

From combing the Internet and routine filings with government agencies to employing complex chemical analyzes, competitive intelligence reveals where the market is going, who is leading it, and why. Japanese companies have had competitive intelligence divisions for years, but companies in the rest of the world are far behind in the critical business practice of assembling and converting peripheral data and matters of public record into a market advantage. This text provides a series of case studies which show companies how to establish competitive intelligence units, and how to protect themselves from similar effects by others.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Simon & Schuster Ltd
Date d'édition
1997
Langue
anglais
ISBN 10 
0684810743
ISBN 13 
9780684810744
Reliure
Relié
Nombre de pages
320
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780684844046: Competitive Intelligence: How To Gather Analyze And Use Information To Move Your Business To The Top

Edition présentée

ISBN 10 :  0684844044 ISBN 13 :  9780684844046
Editeur : Touchstone, 1998
Couverture souple