Creating the Digital Future: The Secrets of Consistent Innovation at Intel - Couverture rigide

Yu, Albert

Couverture rigide

ISBN 10 : 0684839881 ISBN 13 : 9780684839882

Editeur : Simon & Schuster Ltd, 1998

Synopsis

Revealing how "Fortune" invented nine hugely successful generations of microprocessors, this text demonstrates how Intel has prevailed by learning from costly mistakes and explains how to raise the bar of achievement. The full story of the floating point calculation is also told.

A propos du livre

Présentation de l'éditeur

Albert Yu, reveals how one of the world's most admired high technology companies (Fortune) invented nine hugely successful generations of microprocessors to become the undisputed trailblazer in the advance of silicon technology. He describes how exchanges among customers, marketers, and engineers generate sparks that spawn great products and how often furious differences of opinion are resolved through "constructive confrontation."
Above all, Yu demontrates how Intel has prevailed by learning from costly mistakes in fierce, take-no-prisoners competition with Motorola and Sun for strategic supremacy of the high-technology world.
The most daunting prospect facing every computer company is not failure but success; how to continually raise the bar of achievement and outdo themselves. This book explains how to raise that bar, and how to get this mentality built into the corporate culture.

Biographie de l'auteur

Dr. Albert Yu is currently Senior Vice President and General Manager of Microprocessor Product Group, Intel Corporation. This group has responsibility over Intel Architecture Processor products.

Détails de l'édition

• Éditeur: Simon & Schuster Ltd
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0684839881
• ISBN 13: 9780684839882
• Reliure: Relié
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible