This text shows how older, established companies from many industries around the world are experimenting with new business communities both large and small, to renew their mission and get results in the new knowledge economy.
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Knowledge is most productive when it is shared by all. This simple but profound insight, long accepted in the academic, scientific, and medical communities, is about to radically transform business.
The economy is often inundated with information, yet often businesses are unable to use and exploit it. How can managers organise their workplaces to effectively share, expand and exploit knowledge? Companies must create and nurture knowledge communities to unlock their comparitive advantages, explains Dr. Jim Botkin, founder and president of the InterClass consortium, whose members include more than twenty major international corporations such as Xerox, AT&T, Marriott, Volvo and Prudential. In SMART BUSINESS, he shows how older, established companies from many industries around the world are experimenting with new communities both large and small, to renew their mission and get results in the new knowledge economy.
Dr. Jim Botkin, coauthor of THE MONSTER UNDER THE BED, is the founder and President of InterClass, the International Corporate Learning Association.
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