An updated and revised edition of the essential and enduring bestseller, incorporating the latest theories and topics taught at America’s top business schools.
In this new, fully revised and completely updated edition of the internationally popular guide, author Steven Silbiger distills the lessons of the best business school courses taught at America’s most prestigious and influential universities, including Harvard, Stanford, the University of Pennsylvania, the University of Chicago, Northwestern, and the University of Virginia, to help anyone in any field become more skilled, forward-thinking, and successful in business.
Along with the lasting concepts that have made this book a bestseller, including marketing, finance, and strategy, this fifth edition features sections on:
As well as updated examples and material reflecting corporate culture and economic change.
Accompanied by illustrations throughout, and with research straight from the notes of real students attending top MBA programs today, Silbiger distills these complex topics into accessible lessons—giving you the tools you need to get ahead in business and in life.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Steven Silbiger, MBA, CPA, is chief marketing officer and co-founder of Top Dog Direct and an expert with a gift for communicating sophisticated financial business issues in the clearest manner possible. More than 650,000 copies of his acclaimed The Ten-Day MBA have been sold to date. A top-ten graduate of the Darden Graduate School of Business at the University of Virginia, Silbiger lives in Philadelphia and New York with his family.
This international bestseller has helped thousands master the skills taught in America's Top Ten business schools, at a fraction of the time and cost. In this new edition, fully updated to adress today's business trends, practices, and interests, Steven Silbiger has distilled the material of the ten most popular business-school courses taught at Harvard, Stanford, the University of Pennsylvania, the University of Chicago, Northwestern, and the University of Virginia. Readers learn how to
- Read and understand financial statements - Develop effective and comprehensive marketting plans - Undestand accounting rules land methods - Manage their relationship with the boss - Formulate corporate strategies - Understand the present value concept - Compute the internal rate of return - Use quantitative techniques to evaluate projects - Value stock, bond, and option investiments - Perform a Wall Street leveraged buyout analysis - Obtain information on competitors - Recommend valuable operational improvements - Understand the language of business law - Master the most-used MBA jargon
At the rate of one easy-to-understand chapter d day, this classic business book enables readers to absorb the material, speak the language, and acquire the confidence and expertise needed to succed in today's competitive business world. The Ten-Day MBA is the most accessible source of MBA knowledge available today.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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