Experiments of the Mind: From the Cognitive Psychology Lab to the World of Facebook and Twitter - Couverture rigide

Martin, Emily

 
9780691230719: Experiments of the Mind: From the Cognitive Psychology Lab to the World of Facebook and Twitter
Couverture rigide
ISBN 10 : 0691230714 ISBN 13 : 9780691230719
Editeur : Princeton University Press, 2022

Synopsis

An inside view of the experimental practices of cognitive psychology-and their influence on the addictive nature of social media

Experimental cognitive psychology research is a hidden force in our online lives. We engage with it, often unknowingly, whenever we download a health app, complete a Facebook quiz, or rate our latest purchase. How did experimental psychology come to play an outsized role in these developments? Experiments of the Mind considers this question through a look at cognitive psychology laboratories. Emily Martin traces how psychological research methods evolved, escaped the boundaries of the discipline, and infiltrated social media and our digital universe.

Martin recounts her participation in psychology labs, and she conveys their activities through the voices of principal investigators, graduate students, and subjects. Despite claims of experimental psychology's focus on isolated individuals, Martin finds that the history of the field-from early German labs to Gestalt psychology-has led to research methods that are, in fact, highly social. She shows how these methods are deployed online: amplified by troves of data and powerful machine learning, an unprecedented model of human psychology is now widespread-one in which statistical measures are paired with algorithms to predict and influence users' behavior.

Experiments of the Mind examines how psychology research has shaped us to be perfectly suited for our networked age.

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À propos de l?auteur

Emily Martin is professor emerita of anthropology at New York University. Her many books include Bipolar Expeditions (Princeton). Twitter @hanmuli

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Princeton University Press
Date d'édition
2022
Langue
anglais
ISBN 10 
0691230714
ISBN 13 
9780691230719
Reliure
Relié
Nombre de pages
312
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780691177311: Experiments of the Mind: From the Cognitive Psychology Lab to the World of Facebook and Twitter

Edition présentée

ISBN 10 :  0691177317 ISBN 13 :  9780691177311
Editeur : Princeton University Press, 2022
Couverture souple