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Advertising and a Democratic Press (Princeton Legacy Library) - Couverture souple

Baker, C. Edwin

 
9780691604930: Advertising and a Democratic Press (Princeton Legacy Library)
Couverture souple
ISBN 10 : 0691604932 ISBN 13 : 9780691604930
Editeur : Princeton University Press, 2014

Synopsis

In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces newspapers to compete for a maximum audience with blandly "objective" information, resulting in reduced differentiation among papers and the eventual collapse of competition among dailies. Originally published in 1994. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These paperback editions preserve the original texts of these important books while presenting them in durable paperback editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

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Présentation de l'éditeur

In this provocative book, C. Edwin Baker argues that print advertising seriously distorts the flow of news by creating a powerfully corrupting incentive: the more newspapers depend financially on advertising, the more they favor the interests of advertisers over those of readers. Advertising induces newspapers to compete for a maximum audience with blandly "objective" information, resulting in reduced differentiation among papers and the eventual collapse of competition among dailies. Originally published in 1994. The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These paperback editions preserve the original texts of these important books while presenting them in durable paperback editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905.

Biographie de l'auteur

C. Edwin Baker is the Nicholas F. Gallicchio Professor of Law at the University of Pennsylvania Law School and has been on the faculty at Penn since 1981. He also taught at NYU, Chicago, Cornell, Texas, Oregon, and Toledo law schools and at Harvard's Kennedy School of Government, and he was a staff attorney for the ACLU. He is the author of three earlier books: Media, Markets, and Democracy (Cambridge University Press, 2002), which won the 2002 McGannon Communications Policy Research Award; Advertising and a Democratic Press (1994); and Human Liberty and Freedom of Speech (1989). He has written more than fifty academic articles about free speech, equality, property, law and economics, jurisprudence, and the mass media, in addition to occasional popular commentary.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Princeton University Press
Date d'édition
2014
Langue
anglais
ISBN 10 
0691604932
ISBN 13 
9780691604930
Reliure
Broché
Nombre de pages
216
Coordonnées du fabricant
non disponible
Personne responsable
non disponible