Introduction to Radio: Production and Programming - Couverture rigide

Adams, M.H.; Massey, K.K.

 
9780697153548: Introduction to Radio: Production and Programming

Synopsis

This text leads students through radio production and programming, providing them with a "feel" for working in a radio station. After introducing students to the basic terminology and equipment, the text takes students, step-by-step, through production techniques and programming applications. Current information on digital computer technology for radio production and programming is integrated within numerous topics throughout the text. A chapter on formats shows how music, voice, word choices and special effects work together to produce the final product. Illustrations and photographs include digital equipment, consoles and a step-by-step editing demonstration. The text provides a realistic picture of the post-deregulation 90s radio station and radio broadcasting careers. Contents include the excitement of radio, the technology and tools of production, the techniques of production, and turning radio programming into production.

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