Articles liés à Age of Propaganda: The Everyday Use and Abuse of Persuasion

Age of Propaganda: The Everyday Use and Abuse of Persuasion - Couverture souple

Pratkanis, Anthony R.; Aronson, Elliot

 
9780716731085: Age of Propaganda: The Everyday Use and Abuse of Persuasion
Couverture souple
ISBN 10 : 0716731088 ISBN 13 : 9780716731085
Editeur : W.H.Freeman & Co Ltd, 2001

Synopsis

An analysis of the use and abuse of persuasion in daily life, "Age of Propaganda" reveals how persuasion influences our behaviour, which propaganda strategies are most commonly used today, and why some techniques work better than others. Drawing on the history of propaganda and modern research in social psychology, the authors show how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others, often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. Thoroughly revised and updated, this second edition of "Age of Propaganda" includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, the rise of talk radio, teen suicide, U.F.O abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations. Also included is a completely new chapter on how to protect yourself from unwanted propaganda.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

ANTHONY PRATKANIS is at the University of California. - ELLIOT ARONSON is at the University of California, Santa Cruz.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
W.H.Freeman & Co Ltd
Date d'édition
2001
Langue
anglais
ISBN 10 
0716731088
ISBN 13 
9780716731085
Reliure
Broché
Nombre de pages
429
Coordonnées du fabricant
non disponible
Personne responsable
non disponible