From renowned social research experts Mark McCrindle and Ashley Fell come the insights and answers we need to help our switched-on, 21st-century kids thrive.
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Mark McCrindle is a social researcher and futurist who coined the term 'Generation Alpha'. He is internationally recognised as a leader in tracking emerging issues and researching social trends. As an award-winning social researcher Mark has appeared across many television networks and other media, including Sunrise, Today, ABC News 24, ACA and Today Tonight. He is a best-selling author, an influential thought leader, TEDx speaker and Principal of McCrindle Research. His advisory, communications and research company, McCrindle, count among its clients more than 100 of Australia's largest companies and leading international brands.
Ashley Fell is a social researcher, TEDx speaker and Communications Director at McCrindle Research. As a trends analyst and media commentator, Ashley has a wealth of experience and brings robust, research-based content to her work.
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Soft cover. Etat : Fine. 1st Edition. 358 pages.Illustrated. N° de réf. du vendeur 006135
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Vendeur : BOOKHOME SYDNEY, Annandale Sydney, NSW, Australie
1st ed. Paperback octavo, very good condition, minor edgewear 358 pp. Mark McCrindle and Ashley Fell look at the impact of the internet and social media on young adults. The authors interviewed thousands of parents, children, teachers, business leaders, marketers and health professionals, to apply their research and forecasting expertise to reveal insights into Generation Alpha which covers those born between 2010 and 2024. How to help this group of children (born in the internet age) shape their future - and ours. N° de réf. du vendeur 40956
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