Managing Enterprise Content: A Unified Content Strategy - Couverture souple

Rockley, Ann

 
9780735713062: Managing Enterprise Content: A Unified Content Strategy
Couverture souple
ISBN 10 : 0735713065 ISBN 13 : 9780735713062
Editeur : New Riders Publishing, 2002

Synopsis

Today's businesses are overwhelmed with the need to create more content, faster, cutomized for more customers, and for more media than ever before. Managing Enterprise Content: A Unified Content Strategy provides the concepts, strategies, guidelines, processes, and technological options that will prepare enterprise content managers and authors to meet the increasing demands of creating, managing, and distributing content.

Author Ann Rockley, along with the Rockley Group team, provides techniques that will help you define your content management requirements, build your vision, design your content architecture, pick the right tools, and overcome the hurdles of managing enterprise content. This book will help you visualize the broad spectrum of enterprise content, the requirements for effectively creating, managing, and delivering content, and the value of developing a unified content strategy for your organization.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Ann Rockley is President of The Rockley Group, Inc. Ann has an international reputation in the single sourcing movement and in the fields of content management, e-content, and e-learning. Ann is doing ground-breaking work in the field of information design for content reuse and enterprise content management. She regularly speaks at dozens of conferences around the world on the topics of single sourcing, content management, and e-content. Ann is an Associate Fellow of the Society for Technical Communication and has a Master of Information Science from the University of Toronto. She teaches Enterprise Content Management at the University of Toronto.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
New Riders Publishing
Date d'édition
2002
Langue
anglais
ISBN 10 
0735713065
ISBN 13 
9780735713062
Reliure
Broché
Numéro d'édition
1
Nombre de pages
592
Coordonnées du fabricant
non disponible
Personne responsable
non disponible