Sport Promotion and Sales Management - Couverture rigide

Irwin, Richard; Sutton, William

 
9780736003209: Sport Promotion and Sales Management
Couverture rigide
ISBN 10 : 0736003207 ISBN 13 : 9780736003209
Editeur : Human Kinetics Publishers, 2002

Synopsis

In this work on promotion and sales in the sport industry, leading experts from both the classroom and the sport field offer keen insights and experiential data to provide the reader with the skills needed to become well versed in promotion and sales. Industry experts recognize a need for students to be trained in sales and promotion, as many entry-level sport management jobs deal with these aspects of the sporting industry. This resource should help readers to excel in the field. Chapter objectives, key terms, chapter summaries and practitioner perspectives are just some of the many features included in this resource that will assist the reader to succeed in the profession.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Human Kinetics Publishers
Date d'édition
2002
Langue
anglais
ISBN 10 
0736003207
ISBN 13 
9780736003209
Reliure
Relié
Nombre de pages
432
Coordonnées du fabricant
non disponible
Personne responsable
non disponible