The Asian Advantage - Couverture souple

S. Yip, George

Couverture souple

ISBN 10 : 0738203513 ISBN 13 : 9780738203515

Editeur : Perseus, 2000

Synopsis

Asian Advantage is the most comprehensive and up-to-date strategic resource for managers and executives expanding their operations in Asia. Packed with current data on business, economic, cultural, and political conditions in each of the region's 14 most active countries, Asian Advantage provides a blueprint for doing business in the world's fastest growing area.Many books on Asian business take a more macro" political-economic approach or a micro" country-specific or business practice approach. Asian Advantage combines current data with a rigorous strategic model to provide a unique practical resource for understanding the business dynamics of the region.

A propos du livre

À propos de l?auteur

George S. Yip is adjunct professor at the Anderson Graduate School of Management at UCLA. In 1998 he will be a visiting professor at Oxford University and the China-Europe International Business School. He is represented as a speaker by the Leigh Bureau.

Détails de l'édition

• Éditeur: Perseus
• Date d'édition: 2000
• Langue: anglais
• ISBN 10: 0738203513
• ISBN 13: 9780738203515
• Reliure: Broché
• Nombre de pages: 460
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Friedensallee 273; Hamburg; 22763; Allemagne