Burger Chef, in - Couverture souple

Sanders, Scott R

Couverture souple

ISBN 10 : 0738560987 ISBN 13 : 9780738560984

Editeur : Arcadia Publishing (SC), 2009

Synopsis

Owners of the General Equipment company opened the restaurant chain Burger Chef, intending to promote their equipment they instead sky-rocketed themselves into owning the second largest burger chain in America.

Frank P. Thomas Jr., Donald J. Thomas, and Robert E. Wildman, owners of the General Equipment Company, entered into the fast-food business by opening a 15[ hamburger restaurant called Burger Chef in Indianapolis in 1958. General Equipment was a manufacturer of restaurant machinery and built the equipment installed in each Burger Chef store. The partners started their new Burger Chef division to sell more equipment; they never could have imagined that Burger Chef would eventually grow to become the nation's second-largest hamburger chain and beloved by customers in towns and cities across America. Burger Chef continued in business until 1982, cooking its popular flame-broiled hamburgers and introducing its memorable advertising icons, Burger Chef and Jeff.

A propos du livre

À propos de l'auteur

Scott R. Sanders has been a collector of Burger Chef history, advertising, and ephemera for over six years. He is an elementary teacher for the Alvin Independent School District in Alvin, Texas. Burger Chef is a photographic history of the famous hamburger chain that contains rare images from Winthrop University's Louise Pettus Archives and the Hazel Park Historical Society, as well as the personal collections of its founders, the author, and others.

Détails de l'édition

• Éditeur: Arcadia Publishing (SC)
• Date d'édition: 2009
• Langue: anglais
• ISBN 10: 0738560987
• ISBN 13: 9780738560984
• Reliure: Broché
• Nombre de pages: 128
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible