Connecting with Constituents: Identification Building and Blocking in Contemporary National Convention Addresses - Couverture rigide

Vigil, Tammy R.

Couverture rigide

ISBN 10 : 073919903X ISBN 13 : 9780739199039

Editeur : Lexington Books, 2015

Synopsis

Connecting with Constituents explores speeches delivered at national nominating conventions from historic, strategic, and analytic perspectives. Focusing on the strategies speakers use to appeal to particular facets of the American audience, this book illustrates the importance of nominating conventions as part of an ongoing national conversation about the political character of the country and its people. The individual chapters focus on different types of convention orations, including keynote speeches, acceptance addresses by presidential and vice presidential nominees, orations by the candidates' wives, and addresses by other surrogate speakers. Each chapter provides a brief history of a particular type of oration, an explication of speakers, speeches, and contexts from the RNC and DNC between 1980 and 2008, and an in-depth comparative analysis of 2012 Republican and Democratic speeches. The book demonstrates how candidates and those speaking on their behalf employ strategies (such as telling personal stories, using jokes, offering intraparty appeals, acclaiming accomplishments, and framing the opponent in particular ways) to alter how citizens build, or fail to build, personal connections with the speakers, the parties, and their nominees. These analyses reveal more than simply how speakers and speechwriters persuade audience members; they show how would-be leaders view their potential constituents. They also highlight key social, historical, and political changes in the nation.

Connecting with Constituents blends historic anecdotes, excerpts from numerous speeches, and insights from political communication studies in a manner that engages the interests of anyone seeking to understand the relationship between political candidates, their speeches, and the people they wish to lead.

A propos du livre

À propos de l'auteur

Tammy R. Vigil is associate professor of communication and senior associate dean of the College of Communication at Boston University.

Détails de l'édition

• Éditeur: Lexington Books
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 073919903X
• ISBN 13: 9780739199039
• Reliure: Relié
• Nombre de pages: 446
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne