The Millennium Election: Communication in the 2000 Campaign - Couverture souple

Couverture souple

ISBN 10 : 0742525104 ISBN 13 : 9780742525108

Editeur : Rowman & Littlefield, 2003

Synopsis

Before Florida, there was a campaign. Though traditional on many levels of communication among candidates, media, and voters, the 2000 campaign also featured new and innovative communication approaches in the presidential, Congressional, and state elections. The Millennium Election highlights some of the most important campaign communication from the 2000 contests, looking at candidates' political messages, the media's campaign coverage, the impact of the Internet, and the political socialization of young voters. The authors' diverse studies and viewpoints show that we still have much to learn about traditional candidate-voter interactions as well as new forms of political communication―and these forms must work together to engage a new generation of voters.

A propos du livre

À propos de l'auteur

Lynda Lee Kaid is professor of telecommunication and senior associate dean of the College of Journalism and Communications at the University of Florida. John C. Tedesco is assistant professor of Communication Studies at Virginia Tech. Dianne G. Bystrom has served as the director of the Carrie Chapman Catt Center for Women and Politics at Iowa State University since 1996. Mitchell S. McKinney is assistant professor of Communication at the University of Missouri, Columbia.

Détails de l'édition

• Éditeur: Rowman & Littlefield
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0742525104
• ISBN 13: 9780742525108
• Reliure: Broché
• Nombre de pages: 280
• Éditeur: Kaid Lynda Lee, Tedesco John C., Bystrom Dianne G.
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible