Campaign 2000: A Functional Analysis of Presidential Campaign Discourse - Couverture rigide

Benoit, William L.; McHale, John P.; Hansen, Glenn J.; Pier, P. M.; McGuire, John P.

 
9780742529137: Campaign 2000: A Functional Analysis of Presidential Campaign Discourse

Synopsis

Campaign 2000 applies the functional theory of political campaign discourse—analyzing how messages acclaim, attack, or defend—to several different forms of campaign communication in the 2000 U.S. presidential primary and general election. These forms include political advertisements on television and radio, debates, television talk show appearances, campaign web pages, and convention speeches by candidates and their spouses. The authors also look at the election outcomes and explore lessons to apply to future campaign discourse.

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À propos de l?auteur

William L. Benoit is professor of communication at the University of Missouri. John P. McHale is an assistant professor at Illinois State University. Glenn J. Hansen is a doctoral candidate in the Department of Communication at the University of Missouri. P. M. Pier teaches at Wartberg College. John P. McGuire teaches at Oklahoma State University.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9780742529144: Campaign 2000: A Functional Analysis of Presidential Campaign Discourse

Edition présentée

ISBN 10 :  0742529142 ISBN 13 :  9780742529144
Editeur : Rowman & Littlefield Publishers, 2003
Couverture souple