Articles liés à Communication Impact: Designing Research That Matters

Communication Impact: Designing Research That Matters - Couverture souple

 
9780742530980: Communication Impact: Designing Research That Matters
Couverture souple
ISBN 10 : 0742530981 ISBN 13 : 9780742530980
Editeur : Rowman & Littlefield, 2005

Synopsis

Designed as an alternative stand-alone text or supplement to conventional research methods texts, Communication Impact introduces methods through engaging narrative descriptions of actual research projects driven by contemporary real-world questions. The featured case studies demonstrate three important points: 1) Doing communication research is an active, creative process; 2) Actual research projects are very different_and much more exciting_than typical textbook cases; and 3) Communication research generates knowledge that can make a difference to the world. Each chapter addresses a different method, including community-based research, research on organizations and institutions, problem-focused research, cross-cultural research, and research on new technologies.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Susanna Hornig Priest is associate professor and director of research at the College of Mass Communications and Information Studies at the University of South Carolina.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Rowman & Littlefield
Date d'édition
2005
Langue
anglais
ISBN 10 
0742530981
ISBN 13 
9780742530980
Reliure
Broché
Nombre de pages
288
Éditeur
Priest Susanna Hornig
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Allemagne