Expect the Unexpected (Or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of Heraclitus - Couverture rigide

Von Oech, Roger

 
9780743222877: Expect the Unexpected (Or You Won't Find It): A Creativity Tool Based on the Ancient Wisdom of Heraclitus
Couverture rigide
ISBN 10 : 0743222873 ISBN 13 : 9780743222877
Editeur : Free Press, 2002

Synopsis

Heraclitus was famous for his provocative sayings. For example: "you can't step in the same river twice"; "dogs bark at what they don't understand"; "expect the unexpected, or you won't find it, because it leaves no trail". Today, more than 2500 years after they were written, his ideas about life, nature and the cosmos remain as startlingly original as ever. Roger von Oech uses 30 of Heraclitus's epigrams as a springboard to innovation. Treating each saying as a creativity exercise, he supplies mental puzzles, amusing anecdotes and intriguing questions designed to topple old habits of thought and fire the imagination.

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À propos de l'auteur

Roger von Oech is the founder and president of Creative Think, a California based consulting firm specialising in stimulating creativity and innovation. He has previously written A Whack on the Side of the Head and A Kick in the Seat of the Pants, he lives in Atherton, California.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Free Press
Date d'édition
2002
Langue
anglais
ISBN 10 
0743222873
ISBN 13 
9780743222877
Reliure
Relié
Nombre de pages
208
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9781576752272: Expect the Unexpected or You Won't Find It: A Creativity Tool Based on the Ancient Wisdom of Heraclitus

Edition présentée

ISBN 10 :  1576752275 ISBN 13 :  9781576752272
Editeur : Berrett-Koehler Publishers, 2002
Couverture souple