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Synopsis
Companies from around the globe are flocking to China to buy, sell, manufacture, and create new products, but as former Wall Street Journal China bureau chief turned successful corporate executive James McGregor explains, business in China is never quite what it seems. One Billion Customers offers compelling narratives of personalities, business deals, and lessons learned, creating a coherent pictures of China's emergence as a global economic power with a dog-eat-dog business climate that has turned bureaucrats into billionaires and left many foreign business executives with their pockets turned inside out.
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À propos de l?auteur
James McGregor is well known and respected in Chinese business, political, and media circles. A Mandarin speaker, he has served as a key adviser to both the U.S. and Chinese governments. As The Wall Street Journal's China bureau chief following the 1989 Tiananmen Massacre, the chief executive of Dow Jones' China business operations during much of the roaring 1990s, and a venture-capital investor during China's dotcom boom, McGregor has negotiated every avenue of the labyrinth that is business in China. He is also a former chairman and a decade-long governor of the American Chamber of Commerce in China. He is a senior counselor for APCO Worldwide, and is member of the Council on Foreign Relations; National Committee on US-China Relations; International Council of the Asia Society; and serves on a variety of China-related advisory boards. He and his family live in Beijing.
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
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Free Press, 2007
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ISBN 13 : 9780743258418
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
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ISBN 13 : 9780743258418
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One Billion Customers : Lessons from the Front Lines of Doing Business in China
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Free Press, 2007
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
Edité par
Free Press, 2007
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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Couverture souple
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
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Free Press, 2005
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
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Free Press, 2005
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9780743258418. N° de réf. du vendeur 9404440
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
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Free Press, 2007
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
Edité par
Free Press, 2007
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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Paperback
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Paperback. Etat : Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.75. N° de réf. du vendeur G074325841XI4N00
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One Billion Customers : Lessons from the Front Lines of Doing Business in China
Edité par
Free Press, 2007
ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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Couverture souple
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One Billion Customers: Lessons from the Front Lines of Doing Business in China
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ISBN 10 : 074325841X
ISBN 13 : 9780743258418
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