Understanding Disney: The Manufacture of Fantasy - Couverture rigide

Wasko, Janet

 
9780745614830: Understanding Disney: The Manufacture of Fantasy
Couverture rigide
ISBN 10 : 0745614833 ISBN 13 : 9780745614830
Editeur : Polity Press, 2001

Synopsis

Since the 1930s the Walt Disney Company has produced characters, images, and stories which have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children as well as adults?In this major new book, Janet Wasko examines the processes by which the Disney company - one of the largest media and entertainment corporations in the world - manufactures the fantasies which enthrall millions. She analyses the historical expansion of the Disney empire, examines the content of Disney's classic films, cartoons and TV programs and shows how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides a fresh and comprehensive account of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies and will appeal to a wide readership.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Since the 1930s the Walt Disney Company has produced characters, images, and stories which have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children as well as adults?

In this major new book, Janet Wasko examines the processes by which the Disney company – one of the largest media and entertainment corporations in the world – manufactures the fantasies which enthrall millions. She analyses the historical expansion of the Disney empire, examines the content of Disney′s classic films, cartoons and TV programs and shows how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides a fresh and comprehensive account of one of the most significant media and cultural institutions of our time.

This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies and will appeal to a wide readership.

Revue de presse

′Janet Wasko′s Understanding Disney is a comprehensive critical examination of the Disney company and its operations. This is an ambitious, thoughtful and exciting book – one of the most important books in media studies in years, and it deserves the attention of scholars and students everywhere.′ Robert W. McChesney, University of Illinois at Urbana–Champaign.

′Janet Wasko, one of the foremost political economists of communication, turns her considerable skills and energy to analysing the nearly endless flow of Disney products worldwide. The result is an E–ticket ride for everyone, from general readers to Disney specialists.′ Susan Davis, University of California, San Diego

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Polity Press
Date d'édition
2001
Langue
anglais
ISBN 10 
0745614833
ISBN 13 
9780745614830
Reliure
Relié
Nombre de pages
272
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780745614847: Understanding Disney: The Manufacture of Fantasy

Edition présentée

ISBN 10 :  0745614841 ISBN 13 :  9780745614847
Editeur : Polity Press, 2001
Couverture souple