How to Plan Your Competitive Strategy - Couverture souple

Layton, Sarah; Etc.; Hurd, Alfred; Lipsey, William

Couverture souple

ISBN 10 : 0749419075 ISBN 13 : 9780749419073

Editeur : Kogan Page Ltd, 1996

Synopsis

The core process of planning now to shape an organization's future is easy to understand but difficult to do. This book shows how to do the work that leads to competitive success. Senior management need to ask: Where are we? Where do we want to be? How can we get there? The process of answering these questions will make the strategy clear so implementation can follow.

Détails de l'édition

• Éditeur: Kogan Page Ltd
• Date d'édition: 1996
• Langue: anglais
• ISBN 10: 0749419075
• ISBN 13: 9780749419073
• Reliure: Broché
• Nombre de pages: 96
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible