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Synopsis
*Community Choice Winner of the 2014 Small Business Book Awards* Unthink what you've learned about sales and marketing communication. If you want to engage potential customers and help your business stand out from the crowd, you need to do things differently. From websites, white papers and blogs to tweets, newsletters and video, content is king in the digital world, now more than ever before. Get it right and you have a huge opportunity to connect with clients and customers in ways they appreciate and trust - they'll soon be knocking at your door wanting to do business with you. Valuable Content Marketing shows you how to create and share the type of information that clients, customers and search engines really want - on your website, using social media, and through more traditional methods. Whether you're starting a business or looking to grow, this book shows you how to get better results from your marketing efforts.
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À propos des auteurs
Sonja Jefferson is a content consultant with a background in professional sales.Through her company Valuable Content Ltd she has helps business owners to get their message across in the right way, managing web projects and helping them write and publish high quality business books. Her interest is in getting to the heart of the message, producing and sharing the right type of information to help a business grow.
Sharon Tanton is a copywriter with a background in telling stories. Working in radio, television, magazine features, and internal communications, she helps companies to convey their message in a way that audiences appreciate. She is interested in the mechanics of writing, how you write it, and has English teaching and Creative Writing qualifications.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
- ÉditeurKogan Page Ltd
- Date d'édition2013
- ISBN 10 0749465808
- ISBN 13 9780749465803
- ReliureBroché
- Langueanglais
- Nombre de pages248
- Coordonnées du fabricantnon disponible
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Valuable Content Marketing: How to Make Quality Content the Key to Your Business Success
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Kogan Page, 2013
ISBN 10 : 0749465808
ISBN 13 : 9780749465803
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Valuable Content Marketing: How to Make Quality Content the Key to Your Business Success
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Paperback. Etat : Very Good. Valuable Content Marketing: How to Make Quality Content the Key to Your Business Success This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780749465803
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Valuable Content Marketing: How to Make Quality Content the Key to Your Business Success
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ISBN 10 : 0749465808
ISBN 13 : 9780749465803
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Valuable Content Marketing: How to make quality content the key to your business success
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ISBN 13 : 9780749465803
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Valuable Content Marketing: How to Make Quality Content the Key to Your Business Success
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ISBN 10 : 0749465808
ISBN 13 : 9780749465803
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Valuable Content Marketing : How to Make Quality Content the Key to Your Business Success
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ISBN 13 : 9780749465803
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Valuable Content Marketing: How to make quality content the key to your business success
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ISBN 10 : 0749465808
ISBN 13 : 9780749465803
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