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The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property - Couverture rigide
Synopsis
Bringing together a wide range of expert contributors, "The Handbook of European Intellectual Property Management" reveals how IP can contribute to improved competitive performance and financial success. Looking at the commercial implications of the changes that are happening within Europe's framework for innovation, like the arrival of the unitary patent, the book reviews how EU programs such as Horizon 2020, the Innovation Union and the European Research Area are creating growth from IP ventures. Additionally, the contributors discuss the new terms on which leading players in business and research are looking to engage partners in sourcing ideas and fast-tracking innovation.
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À propos de l?auteur
Adam Jolly is a business writer and editor specialising in the management of growth, innovation, technology and business risk. He has produced titles for many leading business organisations and his work appears regularly in the national press. He is consultant editor on a number of Kogan Page titles including The Handbook of European Intellectual Property Management; Clean Tech Clean Profits and The Innovation Handbook.
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The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property
Edité par
Kogan Page, 2015
ISBN 10 : 0749470453
ISBN 13 : 9780749470456
Ancien ou d'occasion
Couverture rigide
Vendeur : Corner of a Foreign Field, Tokyo, TOKYO, Japon
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Hardcover. Etat : Very Good. Etat de la jaquette : Very Good. 4th Edition. 2015.Hardcover.Very good condition.196 pages.Ships from Japan.Usually ships in 1-2 working days. N° de réf. du vendeur 26209
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The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property
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The Handbook of European Intellectual Property Management
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HRD. Etat : New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. N° de réf. du vendeur L1-9780749470456
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The Handbook of European Intellectual Property Management
impression à la demandeVendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
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HRD. Etat : New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. N° de réf. du vendeur L1-9780749470456
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Handbook of European Intellectual Property Management : Developing, Managing and Protecting Your Company's Intellectual Property
Vendeur : GreatBookPricesUK, Woodford Green, Royaume-Uni
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The Handbook of European Intellectual Property Management
Edité par
Kogan Page Ltd, GB, 2015
ISBN 10 : 0749470453
ISBN 13 : 9780749470456
Neuf
Couverture rigide
Vendeur : Rarewaves.com UK, London, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : New. When managed well, IP can become the most enduring form of competitive advantage, creating streams of revenue well into the future. But for many in Europe, IP can still seem complicated to acquire, expensive to maintain and hard to enforce.Drawing on a wide range of expert contributions, The Handbook of European Intellectual Property Management is a practical and easy-to-follow account of how IP comes into play at various stages of ventures and delivers commercial success and real competitive advantage. Drawing out the commercial implications of the changes that are happening within Europe's framework for innovation, like the arrival of the unitary patent, this Handbook reviews how EU programmes such as Horizon 2020, the Innovation Union and the European Research Area are measuring performance against a target of creating more growth from IP ventures.In parallel, the contributors discuss the new terms on which leading players in business and research are looking to engage partners in sourcing ideas and fast-tracking innovation. Everywhere IP policies are being re-written to encourage open innovation and to source knowledge from wherever it may best be found. For those looking to take an innovation, a design, or a brand into the market, this handbook discusses the options in putting the right idea into the right format, highlighting challenges such as:- how to design an IP strategy- how to capture and secure IP - how to capitalise on new technologies- how to combine different types of IP- whether to adopt a national, European or global focus- how to engage in partnerships and competitions- how to source ideas from the research base- how to retain exclusivity within open innovation- which model to adopt in reaching the market- how to negotiate IP within contracts- how put a value on IP- how to raise funds with IP- how to resolve disputes. N° de réf. du vendeur LU-9780749470456
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The Handbook of European Intellectual Property Management
Vendeur : moluna, Greven, Allemagne
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Gebunden. Etat : New. Maximise the value of your brands and innovations by managing them as real business assets with this definitive guide to handling intellectual property.Über den AutorrnrnAdam Jolly is a business writer and editor, s. N° de réf. du vendeur 36770792
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The Handbook of European Intellectual Property Management: Developing, Managing and Protecting Your Company's Intellectual Property
impression à la demandeVendeur : THE SAINT BOOKSTORE, Southport, Royaume-Uni
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Hardback. Etat : New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 552. N° de réf. du vendeur C9780749470456
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Handbook of European Intellectual Property Management : Developing, Managing and Protecting Your Company's Intellectual Property
Vendeur : GreatBookPrices, Columbia, MD, Etats-Unis
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Etat : New. N° de réf. du vendeur 22858354-n
Quantité disponible : 15 disponible(s)
Image fournie par le vendeur
The Handbook of European Intellectual Property Management
Edité par
Kogan Page Ltd, GB, 2015
ISBN 10 : 0749470453
ISBN 13 : 9780749470456
Neuf
Couverture rigide
Vendeur : Rarewaves.com USA, London, LONDO, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardback. Etat : New. When managed well, IP can become the most enduring form of competitive advantage, creating streams of revenue well into the future. But for many in Europe, IP can still seem complicated to acquire, expensive to maintain and hard to enforce.Drawing on a wide range of expert contributions, The Handbook of European Intellectual Property Management is a practical and easy-to-follow account of how IP comes into play at various stages of ventures and delivers commercial success and real competitive advantage. Drawing out the commercial implications of the changes that are happening within Europe's framework for innovation, like the arrival of the unitary patent, this Handbook reviews how EU programmes such as Horizon 2020, the Innovation Union and the European Research Area are measuring performance against a target of creating more growth from IP ventures.In parallel, the contributors discuss the new terms on which leading players in business and research are looking to engage partners in sourcing ideas and fast-tracking innovation. Everywhere IP policies are being re-written to encourage open innovation and to source knowledge from wherever it may best be found. For those looking to take an innovation, a design, or a brand into the market, this handbook discusses the options in putting the right idea into the right format, highlighting challenges such as:- how to design an IP strategy- how to capture and secure IP - how to capitalise on new technologies- how to combine different types of IP- whether to adopt a national, European or global focus- how to engage in partnerships and competitions- how to source ideas from the research base- how to retain exclusivity within open innovation- which model to adopt in reaching the market- how to negotiate IP within contracts- how put a value on IP- how to raise funds with IP- how to resolve disputes. N° de réf. du vendeur LU-9780749470456
Quantité disponible : Plus de 20 disponibles