This book looks at the dramatic impact of the Internet upon our lives, whether we use it for work, education, entertainment or shopping. It explains what the Internet is, how it operates, and why it is so special. It also looks at the workings of a dotcom business - how it is funded, its staff, and what distinguishes it from other kinds of enterprise. Media Milestones provide a historical background and Job Profiles offer readers an insight into the people behind the scenes.
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The author, Tom Craig, lectures in film and media studies at The Nottingham Trent University in the UK. Previously he worked in the video games industry. He now specializes in the study of new media technolgoies. The consultant, Tony Feldman, has been involved in the interactive media industry since its inception over twenty years ago. He is a well-known new media consultant and analyst specializing in the strategic issues facing content and e-commerce companies of all kinds. He is a prolific writer, and his most recent book, An Introduction to Digital Media, is now a set text for publishing and new media studies in colleges and universities both in the UK and overseas. He is also the editor of the monthly publication, Interactive Media International.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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