Articles liés à Cim Coursebooks 2002-2003 Marketing Environemnt

Cim Coursebooks 2002-2003 Marketing Environemnt - Couverture souple

Oldroyd, Michael

 
9780750657037: Cim Coursebooks 2002-2003 Marketing Environemnt
Couverture souple
ISBN 10 : 0750657030 ISBN 13 : 9780750657037
Editeur : Butterworth-Heinemann Ltd, 2002

Synopsis

Offering a complete package for exam success, this updated guide comprises the fully updated coursebook texts and free online access to the MarketingOnline learning interface. The coursebook is carefully structured to link information directly to the CIM syllabus, with updated material and cases, as well as a range of support material. cases, questions, activities, definitions and study tips to support and test your understanding of the theory. And with access to the MarketingOnline website included you can annotate and customize the electronic version of the coursebook and prepare yourself for the exam with self-test progress checklists and expert revision exam checklists for each module. It also offers the opportunity to extend your knowledge with access to the e-Library - eight Butterworth Heinemann marketing texts to support and enhance your learning - and make use of specimen papers and answers.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Butterworth-Heinemann Ltd
Date d'édition
2002
Langue
anglais
ISBN 10 
0750657030
ISBN 13 
9780750657037
Reliure
Broché
Nombre de pages
368
Coordonnées du fabricant
non disponible
Personne responsable
non disponible