Tourism Management: Managing for Change - Couverture souple

Page, Stephen

Couverture souple

ISBN 10 : 0750657529 ISBN 13 : 9780750657525

Editeur : Butterworth-Heinemann Ltd, 2003

Synopsis

"Tourism Management: Managing Change" covers the fundamentals of tourism, introducing the following key concepts: the development of tourism; tourism supply and demand; sectors involved - transport, accommodation, government; and, the future of tourism - including forecasting and future issues affecting the global nature of tourism. In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within an HND/degree level course. Global examples are used, and the companion website contains further resources, including questions to link the case study to the discussion in the text and sample chapters from related texts. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers. It includes: sample chapters from leading tourism textbooks; learning outcomes for each chapter; exploring further - links to sample chapters from leading tourism textbooks and journal articles; a multiple choice exercise to text knowledge and understanding; links to websites for further study; additional case studies on Adventure tourism industry in New Zealand and the responsiblilties of managing visitor well being at destination; powerpoint slides for lectures and presentations; and, all-in-one guide to the key issues for all students new to tourism studies. Its structured treatment mirrors the pattern of tourism courses. A comprehensive website provides supporting resources and links for further study.

A propos du livre

À propos de l?auteur

Stephen Page is the Scottish Enterprise Professor of Tourism Management at the University of Stirling. He has worked in the UK, New Zealand, Australia, Ireland and France and has written, edited or contributed to 20 leading books on tourism, a number of which have been sponsored by the tourism sector. He has worked with many private sector and public sector agencies on tourism consultancy in terms of tourism and leisure strategies, feasibility studies, problem-solving including high profile projects such as the Channel Tunnel and Aucklands Sky Tower in New Zealand. Most recently he has worked on Avian Influenza for Visit Scotland and the Scottish Executive and a number of leading tourism businesses and organisations. He is also an editor of the top Tourism journal, Tourism Management published by Elsevier and Series Editor of the Elsevier Advances in Tourism Research Series and is a regular contributor to industry conferences and meetings as a speaker on industry-related topics.

Détails de l'édition

• Éditeur: Butterworth-Heinemann Ltd
• Date d'édition: 2003
• ISBN 10: 0750657529
• ISBN 13: 9780750657525
• Reliure: Broché
• Langue: anglais
• Nombre de pages: 400
• Coordonnées du fabricant: non disponible