Value Creation from e-Business Models - Couverture rigide

Couverture rigide

ISBN 10 : 0750661402 ISBN 13 : 9780750661409

Editeur : Butterworth-Heinemann Ltd, 2004

Synopsis

Value Creation from E-Business Models provides a thorough analysis of what constitutes an e-business model. Unlike many e-business books available, this text draws together theoretical and empirical contributions from leading academic scholars in the field of management information systems. Divided into four parts, E-Business Models and Taxonomies; E-Business Markets; E-Business Customer Performance Measurement; and E-Business Vendor Applications and Services, this book is the critical dissection of E-Business that today's academic community needs.

A propos du livre

Présentation de l'éditeur

Value Creation from E-Business Models provides a thorough analysis of what constitutes an e-business model. Unlike many e-business books available, this text draws together theoretical and empirical contributions from leading academic scholars in the field of management information systems. Divided into four parts, E-Business Models and Taxonomies; E-Business Markets; E-Business Customer Performance Measurement; and E-Business Vendor Applications and Services, this book is the critical dissection of E-Business that today's academic community needs.

* World class academic contributors brought together in one volume
* Demonstrates that there are e-business models which create value for customers and vendors alike
* Learn from the lessons of the past five years in developing and implementing e-business models

Détails de l'édition

• Éditeur: Butterworth-Heinemann Ltd
• Date d'édition: 2004
• Langue: anglais
• ISBN 10: 0750661402
• ISBN 13: 9780750661409
• Reliure: Relié
• Nombre de pages: 416
• Éditeur: Currie Wendy
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible