9780751327984: Strategic Thinking

Synopsis

Learn how to define develop and implement a dynamic business strategy with Strategic Thinking. This concise and informative guide shows you how to plan short- and long-term objectives how to put toether the right team for the right job how to communicate your vision and how to maintain a flexible approach by monitoring past performance and predicting future trends. It covers the essential tools of strategic management from SWOT analysis and feasbility studies to budgeting forecasts to help give you a competitive edge in today's fast-moving business world.

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À propos de l?auteur

Andy Bruce, co-founder of SofTools Ltd. and Ken Langdon, former sales and marketing executive, have co-written 3 books in the Essential Managers series: 'Project Management', 'Strategic Thinking' and 'Do It Now!' Ken has also co-written Essential Managers 'Appraising Staff'.

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Autres éditions populaires du même titre

9780789459725: DK Essential Managers: Strategic Thinking

Edition présentée

ISBN 10 :  0789459728 ISBN 13 :  9780789459725
Editeur : DK, 2000
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