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Synopsis
This study text is applicable for the December 2001 and June 2002 examinations. Features include: CIM syllabus; guidance notes extracts; scene-setting chapter introductions; key concepts; action programmes; chapter round-ups; and "marketing at work" real-life examples. BPP liaise closely with the senior examiners to ensure that the study texts contain complete syllabus coverage. This edition has been updated in the light of an in-depth review by the CIM.
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CIM Diploma - Paper 10: International Marketing Strategy: Exam Dates - 12-01, 06-02: Study Text (2001) (CIM Study Text: Diploma)
Edité par
BPP Business Education Ltd, 2001
ISBN 10 : 0751741213
ISBN 13 : 9780751741216
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Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-U-001-01353
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