I admit it.I never wanted to publish this book or make it available to a wide audience.I was scared.I wrote this book for one person: My sister. Bonnie had three kids, was unemployed, and was on welfare. It hurt me to see her suffer. I knew her life could be different if she knew the five step process I developed for creating whatever she wanted. I wrote this material for her, and only for her, in 1997. She's now off welfare and doing fine. She's not rich yet, but I think I've shown her a new way to live life.I never wanted to make this book public because I was nervous about how the world would perceive me. I've written ten books so far, for such well known and conservative organizations as the American Marketing Association and the American Management Association. I also have an audiotape program with Nightingale-Conant. I figured if I told the world about my interest in spirituality, people would ridicule me, clients would fire me, and these organizations would shun me. So I played it safe and kept this book a secret.But in June, 1999 I felt the inner urge to give a copy of the manuscript to this book to Bob Proctor, at the beginning of one of his Science of Getting Rich seminars. Bob read it and loved it. And then he did something shocking.There were 250 people in that seminar in Denver. Bob stood before them and read off all of my book titles, and then introduced me to the crowd. I stood and the crowd applauded. They treated me like a celebrity and I loved the attention.But then Bob told everyone about my new book, my unpublished book, about this book. I was surprised. I wasn't ready for this. I held my breath. And then Bob told them the title to it: Spiritual Marketing.There was such a hush throughout the crowd that chills went up my spine. Not only did people favorably react to the book, but they all wanted it, and now. At least fifty people came up and said they wanted to buy the book. Bob Proctor later said he wanted to record it. And one publisher in the s
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Joe Vitale, the creator of Spiritual Marketing, is an independent marketing specialist currently based in Houston, Texas. His talks, seminars, and audiotape programs on sales and marketing have helped thousands of people around the globe market their businesses successfully. Among Joe's clients are Doubleday Books, the American Business Women's Association, PBS Television, and the American Red Cross. He is the author of ten books, including The Seven Lost Secrets of Success and There's A Customer Born Every Minute. He's also the author of an audiotape program for Nightingale-Conant, called The Power of Outrageous Marketing! Visit his website at http://www.mrfire.com.
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