Articles liés à Motion Performance: Tales of a Muscle Car Builder

Motion Performance: Tales of a Muscle Car Builder - Couverture rigide

Schorr, Martyn L.

 
9780760335383: Motion Performance: Tales of a Muscle Car Builder

Synopsis

Winner of International Automotive Media Silver Award 2010
It was a driver's dream: Along with the full factory warranty, your car came with a guarantee of 11.5-second quarter-mile times. It was also Joel Rosen's dream, and in 1964, he set out to make it a reality. First he built fast cars. Then, taking a page from Ford's "win on Sunday, sell on Monday" strategy, he built a reputation by beating all comers on drag strips and in street races. By 1967, Rosen's Motion Performance was the place to go if you wanted a true muscle car—and, if you ordered a Baldwin-Motion Chevrolet, a muscle car with a full factory warranty. Motion Performance tells the inside story of how it all happened. Brilliantly illustrated with period pictures and modern color photos, the book takes readers along as Cobras, Chevrolets, Oldsmobiles, even Volkswagen Beetles roll into the shop to get torn down and rebuilt into cars unbeatable on the streets and drag strips. Marty Schorr gives a first-hand account of seven years of high-performance life--and of how it all came to a screeching halt at the hands of the U.S. Department of Transportation and the Environmental Protection Agency. A once-in-a-lifetime tale of power and speed, told by one of the principals who put that performance within reach, Motion Performance makes the story of a briefly and thrillingly lived dream available to everyone.

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À propos de l'auteur

Marty Schorr has been involved in the high-performance automotive industry since the mid-1950s, when he was publicity director of the Draggin Wheels Hot Rod Club in New York. First a photojournalist, then a magazine editor (Hi-Performance CARS, Custom Rodder, Speed & Supercar, CHEVY ACTION, VETTE), Schorr also published the Quicksilver Supercar series. He worked with Joel Rosen from 1967 to 1974, launching and building Baldwin-Motion, Motion Supercar Club, and Phase III Publishing.

For almost 18 years starting in 1982, Schorr’s public relations agency, PMPR, Inc., represented Buick on the East Coast. In 1987 he wrote the book Buick GNX: A Performance Legend in Its Own Time for GM.

Marty Schorr is currently a public relations/marketing/advertising consultant and resides in Sarasota, Florida, with his wife, Sharon, and their Baldwin-Motion Iso Grifo coupe and C6 Corvette convertible.

officialbaldwinmotion.com

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