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Moderating Focus Groups: A Practical Guide for Group Facilitation - Couverture rigide

Greenbaum, Thomas L.

 
9780761920434: Moderating Focus Groups: A Practical Guide for Group Facilitation
Couverture rigide
ISBN 10 : 0761920439 ISBN 13 : 9780761920434
Editeur : SAGE Publications Inc, 2000

Synopsis

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personality association and position fixing. Extremely practical and well-written, the book includes chapter summaries and a helpful glossary.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de la quatrième de couverture

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personality association and position fixing. Extremely practical and well-written, the book includes chapter summaries and a helpful glossary.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
SAGE Publications Inc
Date d'édition
2000
Langue
anglais
ISBN 10 
0761920439
ISBN 13 
9780761920434
Reliure
Relié
Nombre de pages
249
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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