How to Ask Survey Questions - Couverture souple

Fink, Arlene G.

 
9780761925798: How to Ask Survey Questions
Couverture souple
ISBN 10 : 0761925791 ISBN 13 : 9780761925798
Editeur : SAGE Publications, Inc, 2002

Synopsis

"I am truly amazed at how complete this booklet is. What a wealth of material to help in developing questions!"

--Bonnie Rader, California State University, Long Beach

Aimed at helping readers prepare and use reliable and valid survey questions, How to Ask Survey Questions, 2nd shows readers how to do the following:

* Ask valid and reliable questions for the context

* Determine whether to use open or closed questions

* Choose the right type of measurement (categorical, nominal or ordinal) for responses to survey questions

* Ask questions that get at attitude, behavior, and knowledge

* Develop factorial, conjoint and Internet survey questions

New to this edition is coverage of focus group questions, the characteristics and uses of factorial questions and conjoint analysis questions, and the principles underlying Internet survey questions.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Arlene Fink (PhD) is Professor of Medicine and Public Health at the University of California, Los Angeles, and president of the Langley Research Institute. Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality. Dr. Fink has conducted scores of evaluation studies in public health, medicine, and education. She is on the faculty of UCLA's Robert Wood Johnson Clinical Scholars Program and is a scientific and evaluation advisor to UCLA's Gambling Studies and IMPACT (Improving Access, Counseling & Treatment for Californians with Prostate Cancer) programs. She consults nationally and internationally for agencies such as L'institut de Promotion del la Prévention Secondaire en Addictologie (IPPSA) in Paris, France, and Peninsula Health in Victoria, Australia. Professor Fink has taught and lectured extensively all over the world and is the author of more than 130 peer-reviewed articles and 15 textbooks.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
SAGE Publications, Inc
Date d'édition
2002
Langue
anglais
ISBN 10 
0761925791
ISBN 13 
9780761925798
Reliure
Broché
Numéro d'édition
2
Nombre de pages
160
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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