Beverly Serrell presents the reader with excellent guidelines on the process of exhibit label planning, writing, design, and production. One of the museum field’s leading consultants and label writers, Serrell’s 1996 edition ofExhibit Labels has been a standard in the field since its initial publication. This new edition not only provides expert guidance on the art of label writing for diverse audiences and explores the theoretical and interpretive considerations of placing labels within an exhibition, it also features all new case studies and photographs and thoughts about interpretation in digital media.Exhibit Labels: An Interpretive Approach is a vital reference tool for all museum professionals.
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Beverly Serrell brings an unusual range of experience as a museum practitioner to Exhibit Labels: An Interpretive Approach. Since 1979, she has been an exhibit and evaluation consultant with art, history, natural history, and science museums, as well as zoos and aquariums. Before then, she was head of a museum education department for eight years, and had shorter stints as a high school science teacher and a research lab technician. Serrell holds an MA in science teaching in informal settings and a BS in biology. In 1995, she was a guest scholar at The J. Paul Getty Museum. She has been a frequent museum visitor all her life.
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