Wawa Way - Couverture souple

Andelman, Bob; Stoeckel, Howard

Couverture souple

ISBN 10 : 0762459220 ISBN 13 : 9780762459223

Editeur : Running Press Adult, 2015

Synopsis

Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen? What are the reasons for their success? Why have they been able to go up against the big guys with nothing more than homegrown talent?

With a mixture of personal history and business advice, Howard Stoeckel shares the last 50 years of Wawa's growth, development, and expansion. It's the story of how a small company with a funny name made a big difference and all it took was a little goose sense.

A propos du livre

Présentation de l'éditeur

Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen? What are the reasons for their success? Why have they been able to go up against the big guys with nothing more than homegrown talent?

With a mixture of personal history and business advice, Howard Stoeckel shares the last 50 years of Wawa's growth, development, and expansion. It's the story of how a small company with a funny name made a big difference and all it took was a little goose sense.

Revue de presse

"Corporate histories are seldom engrossing and even less frequently do they touch an emotional chord, but that's exactly what the books does. Wawa fans, and general business readers, will relish this empowering story."
—Publishers Weekly STARRED REVIEW

"The cult of Wawa lives on...The company's six core values and a leadership style focusing on employee ownership with a strong sense of corporate social responsibility are major topics. Written in a light, conversational tone, though, this is a quick, engaging read. VERDICT A must-have for Wawa devotees and recommended for others interested in a behind-the-scenes look at an East Coast retailing legend."
—Library Journal

Détails de l'édition

• Éditeur: Running Press Adult
• Date d'édition: 2015
• Langue: anglais
• ISBN 10: 0762459220
• ISBN 13: 9780762459223
• Reliure: Broché
• Nombre de pages: 296
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible