Brand Command: Canadian Politics and Democracy in the Age of Message Control - Couverture souple

Marland, Alex

Couverture souple

ISBN 10 : 0774832045 ISBN 13 : 9780774832045

Editeur : University of British Columbia Press, 2017

Synopsis

The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly centralized in the Prime Minister's Office. What is happening to our democracy? To get to the bottom of this, Alex Marland reviewed internal political party files, media reports, and documents obtained through access to information requests, and interviewed Ottawa insiders. He discovered that in the face of rapid changes in communication technology, the infusion of corporate marketing strategies has instilled a culture of centralized political control. At the core of the strategy is brand control; at stake is democracy as we know it.

A propos du livre

À propos de l'auteur

Alex Marland is professor of political science at Memorial University in Newfoundland and Labrador and author or editor of several books, including Whipped: Party Discipline in Canada. Thierry Giasson is professor of political science and director of the Groupe de recherche en communication politique at Université Laval in Québec and also the author or editor of many books on Canadian politics.

Détails de l'édition

• Éditeur: University of British Columbia Press
• Date d'édition: 2017
• Langue: anglais
• ISBN 10: 0774832045
• ISBN 13: 9780774832045
• Reliure: Broché
• Nombre de pages: 528
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible