The Age of Netflix: Critical Essays on Streaming Media, Digital Delivery and Instant Access - Couverture souple

 
9780786497478: The Age of Netflix: Critical Essays on Streaming Media, Digital Delivery and Instant Access
Couverture souple
ISBN 10 : 0786497475 ISBN 13 : 9780786497478
Editeur : McFarland & Co Inc, 2017

Synopsis

In 2016, Netflix--with an already enormous footprint in the United States--expanded its online streaming video service to 130 new countries, adding more than 12 million subscribers in nine months and bringing its total to 87 million. The effectiveness of Netflix's content management lies in its ability to appeal to a vastly disparate global viewership without a unified cache of content. Instead, the company invests in buying or developing myriad programming and uses sophisticated algorithms to "narrowcast" to micro-targeted audience groups.

In this collection of new essays, contributors explore how Netflix has become a cultural institution and transformed the way we consume popular media.

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À propos des auteurs

Cory Barker is a Ph.D. candidate in the Department of Communication & Culture at Indiana University. His writing has appeared in Vox, Complex, The A.V. Club, and other publications. He lives in Peoria, Illinois.

Myc Wiatrowski is an analyst of business and culture and associate instructor in the Department of Folklore and Ethnomusicology at Indiana University in Bloomington.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
McFarland & Co Inc
Date d'édition
2017
Langue
anglais
ISBN 10 
0786497475
ISBN 13 
9780786497478
Reliure
Broché
Nombre de pages
256
Éditeur
Barker Cory, Wiatrowski Myc
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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