The Age of Netflix: Critical Essays on Streaming Media, Digital Delivery and Instant Access - Couverture souple

Couverture souple

ISBN 10 : 0786497475 ISBN 13 : 9780786497478

Editeur : McFarland & Co Inc, 2017

Synopsis

In 2016, Netflix--with an already enormous footprint in the United States--expanded its online streaming video service to 130 new countries, adding more than 12 million subscribers in nine months and bringing its total to 87 million. The effectiveness of Netflix's content management lies in its ability to appeal to a vastly disparate global viewership without a unified cache of content. Instead, the company invests in buying or developing myriad programming and uses sophisticated algorithms to "narrowcast" to micro-targeted audience groups.

In this collection of new essays, contributors explore how Netflix has become a cultural institution and transformed the way we consume popular media.

A propos du livre

À propos des auteurs

Cory Barker is a Ph.D. candidate in the Department of Communication & Culture at Indiana University. His writing has appeared in Vox, Complex, The A.V. Club, and other publications. He lives in Peoria, Illinois.

Myc Wiatrowski is an analyst of business and culture and associate instructor in the Department of Folklore and Ethnomusicology at Indiana University in Bloomington.

Détails de l'édition

• Éditeur: McFarland & Co Inc
• Date d'édition: 2017
• Langue: anglais
• ISBN 10: 0786497475
• ISBN 13: 9780786497478
• Reliure: Broché
• Nombre de pages: 256
• Éditeur: Barker Cory, Wiatrowski Myc
• Coordonnées du fabricant: non disponible
• Personne responsable: GPSR Kontakt; gpsr@libri.de; ; Europaallee 1; Bad Hersfeld; 36244; Allemagne