Smart Alliances: A Practical Guide to Repeatable Success (A Strategy & Business Book) - Couverture rigide

Harbison, John R.

Couverture rigide

ISBN 10 : 0787943266 ISBN 13 : 9780787943264

Editeur : Jossey-Bass, 1998

Synopsis

8 steps to successful strategic alliances - from the experts at Booz Allen & Hamilton Turn to any business section in any newspaper today and you'll find no shortage of stories about high-profile international strategic alliances. Many are success stories. The majority, however, are not. Now, you can learn what separates the successes - like those of Corning, Mazda, and Oracle - from the failures. In Smart Alliances, the two senior consultants who made Booz-Allen & Hamilton the foremost authority on alliance strategy present eight practical steps any company can take to adopt the best practices of today? s alliance leaders and turn them to their own competitive advantage. A Strategy & Business Book For more information on the fast growing and challenging world of Strategic Alliances, click here to visit the smartalliances.com website.

A propos du livre

À propos de l'auteur

JOHN R. HARBISON is vice president of Booz Allen & Hamilton and leads the firm's strategic alliances practice.

PETER PEKAR is a senior adviser to Booz Allen & Hamilton on intellectual capital and a visiting associate professor at the London School of Business, where he teaches a course on strategic alliances for senior executives.

Détails de l'édition

• Éditeur: Jossey-Bass
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0787943266
• ISBN 13: 9780787943264
• Reliure: Relié
• Numéro d'édition: 1
• Nombre de pages: 170
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible