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Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource - Couverture rigide

Dove, Kent E.

 
9780787953522: Conducting a Successful Fundraising Program: A Comprehensive Guide and Resource
Couverture rigide
ISBN 10 : 0787953520 ISBN 13 : 9780787953522
Editeur : Jossey-Bass Inc.,U.S., 2001

Synopsis

The complete resource for fundraisers in any nonprofit organization!

Conducting a Successful Fundraising Program outlines a unique approach to successful fundraising and features an exhaustive resource section that includes actual organization publications, direct mail samples, model case statements, telemarketing scripts, special events check-lists, and more. This all-in-one resource covers all the traditional elements of fundraising--including annual giving, major gifts and planned giving, corporate and foundation relations, prospect research and management, and fundraising literature and promotions--as well as current issues such as gift administration, technology, and the use of consultants and paid solicitors in the solicitation process. Dove identifies the ten prerequisites that predict success in fundraising and then leads the reader step-by-step through every phase of the fundraising process, and provides specific advice on the elements crucial to any program's success.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Kent E. Dove, one of America's most successful and respected fundraisers, is vice president for development and executive director of capital campaigns for the Indiana University Foundation. He has served on the educational fund raising committee of the Council for Advancement and Support of Education (CASE) as well as on the board of directors of the National Society of Fund Raising Executives. Dove is the author of several books on fundraising, including Conducting a Successful Capital Campaign, 2nd Edition (Jossey-Bass, 2000).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Jossey-Bass Inc.,U.S.
Date d'édition
2001
Langue
anglais
ISBN 10 
0787953520
ISBN 13 
9780787953522
Reliure
Relié
Nombre de pages
992
Coordonnées du fabricant
non disponible
Personne responsable
non disponible