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Relationship Fundraising: A Donor-Based Approach to the Business of Raising Money - Couverture rigide
Synopsis
Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to
- Implement creative approaches to relationship-building fundraising
- Avoid common fundraising errors and pitfalls
- Apply the vital ingredients for fundraising success
- Build good relationships through marketing
- Achieve a greater understanding of their donors
- Communicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more.
- Prepare for the challenges of twenty-first century fundraising
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l'auteur
KEN BURNETT is a lecturer and consultant on fundraising and communications for nonprofit organizations worldwide. He is a director of Burnett Works Limited, The White Lion Press Limited, and Team Mailing Limited and is also chairman of the board of trustees for ActionAid—Britain's third largest international development agency. Burnett speaks at seminars and workshops throughout the world and has written or cowritten three books on fundraising communications and marketing, including Friends for Life: Relationship Fundraising in Practice (1996). Ken Burnett can be reached at www.kenburnett.com.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
Ancien ou d'occasion
Couverture rigide
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Relationship Fundraising : A Donor-Based Approach to the Business of Raising Money
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Relationship Fundraising: A Donor Based Approach to the Business of Raising Money
Edité par
Jossey-Bass, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
Ancien ou d'occasion
Couverture rigide
Vendeur : HPB-Diamond, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! N° de réf. du vendeur S_479810227
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Relationship Fundraising: A Donor-Based Approach to the Business of Raising Money (JOSSEY BASS NONPROFIT & PUBLIC MANAGEMENT SERIES)
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John Wiley & Sons Inc, United States, New York, 2002
ISBN 10 : 0787960896
ISBN 13 : 9780787960896
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Paperback. Etat : Very Good. Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book Relationship Fundraising to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to Implement creative approaches to relationship-building fundraisingAvoid common fundraising errors and pitfallsApply the vital ingredients for fundraising successBuild good relationships through marketingAchieve a greater understanding of their donorsCommunicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more.Prepare for the challenges of twenty-first century fundraising. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR001953959
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