ROI Selling: Increasing Revenue, Profit, & Customer Loyalty Through the 360 degree Sales Cycle - Couverture rigide

Nick, Michael J.

 
9780793187997: ROI Selling: Increasing Revenue, Profit, & Customer Loyalty Through the 360 degree Sales Cycle
Couverture rigide
ISBN 10 : 0793187990 ISBN 13 : 9780793187997
Editeur : Kaplan Trade, 2004

Synopsis

Book by Michael Nick Kurt Koenig

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Current economic conditions are forcing everyone from large corporations to smaller privately held companies to maximize their revenue streams from new and existing customers. To be successful, firms today must outsell their competition and exceed customer expectations-thus creating long-term satisfaction and loyalty. While basic sales methodologies instruct salespeople on the nuts and bolts of the sales process-who to approach in an organization, when to ask questions, and what to ask-ROI Selling takes them to a new level. Using a unique "360 Degree Measurement" technique, this guide provides practical tools for turning valuable customer feedback into a compelling case for their products and services. Sales professionals will be able to demonstrate to the customer how their products and services will produce a more successful and tangible outcome than the competition. Techniques from ROI Selling are currently being used to effectively increase the productivity of sales forces in a variety of industries, and they have been licensed by the authors of Solution Selling as part of their training programs that reach thousands of sales professionals each year. Through the use of actual case studies, ROI Selling provides stories, success criteria, and actual statistics on value estimation to aid readers in building compelling ROI models for their own products and services. Although this is the original version of ROI Selling published in 2004, it still contains great step by step information on how to design, develop and deploy ROI Selling tools to the B2B marketplace.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Kaplan Trade
Date d'édition
2004
Langue
anglais
ISBN 10 
0793187990
ISBN 13 
9780793187997
Reliure
Relié
Nombre de pages
304
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9781520609423: ROI Selling: Increasing Revenue, Profit, & Customer Loyalty Through the 360 Degree Sales Cycle

Edition présentée

ISBN 10 :  1520609426 ISBN 13 :  9781520609423
Editeur : Independently published, 2017
Couverture souple