Articles liés à Design With Type

Design With Type - Couverture souple

Dair, Carl

 
9780802065193: Design With Type
Couverture souple
ISBN 10 : 0802065198 ISBN 13 : 9780802065193
Editeur : University of Toronto Press, 2000

Synopsis

Design with Type was first published in 1952 and appeared in this multi-award-winning revised edition in 1967, which was the first Canadian work to be named Book of the Year by the American Institute of Graphic Arts (AIGA). Its author, Carl Dair (1912-1967) was one of Canada's best-known and most celebrated type compositors and designers.

Discussing type as a design material as well as a means of communication, Dair argued that if type is understood in terms of design, the user of type will be better able to work with it to achieve maximum clarity and aesthetic pleasure. He guides the reader through a study of typography that starts with the examination of an individual letter and proceeds with words, lines, and masses of text.

Dair details the main design elements of type - size, weight, structure, form, colour, direction, and texture - and illustrates the applications of typography in books, advertising, magazines, and other printed forms. The various schools of typography are discussed and the book includes over 150 examples of imaginative typography from around the world.

Design with Type is a classic work in a field of design that continues to flourish. Dair's influence on subsequent typographers and designers of print media is considerable and deserving of further study.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Carl Dair was awarded numerous prestigious prizes in his field, including the Medal of the Royal Canadian Academy for distinguished achievements in the arts and a Silver Medal at the Leipzig International Book Exhibition. Among his prodigious designs is the Cartier typeface.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
University of Toronto Press
Date d'édition
2000
Langue
anglais
ISBN 10 
0802065198
ISBN 13 
9780802065193
Reliure
Broché
Nombre de pages
162
Coordonnées du fabricant
non disponible
Personne responsable
non disponible