Media Gratifications Research: Current Perspectives - Couverture rigide

 
9780803924710: Media Gratifications Research: Current Perspectives
Couverture rigide
ISBN 10 : 0803924712 ISBN 13 : 9780803924710
Editeur : SAGE Publications Inc, 1985

Synopsis

Research into media uses and gratifications has continued at an accelerating pace since the landmark volume, The Uses of Mass Communications (SAGE 1974). The present volume, Media Gratifications Research, contains the current work and ideas of the most innovative researchers in this important field. These outstanding contributors provide a variety of perspectives on a broad range of issues. Their syntheses, evaluations, and suggestions for future research will have a significant impact on the next decade of study. This book is the major stocktake of one of the most important traditions of research in mass communications, and should be of vital importance to all communication scholars.

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Éditeur
SAGE Publications Inc
Date d'édition
1985
Langue
anglais
ISBN 10 
0803924712
ISBN 13 
9780803924710
Reliure
Relié
Nombre de pages
312
Coordonnées du fabricant
non disponible
Personne responsable
non disponible