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Applied Impression Management: How Image-Making Affects Managerial Decisions - Couverture rigide

Giacalone, Robert A.

 
9780803939943: Applied Impression Management: How Image-Making Affects Managerial Decisions

Synopsis

Applications of self-presentation theory, or impression management, in management and organizations are the focus of this volume. Social psychologists have been devoting increased attention to this new theoretical framework, which involves the concerns of individuals making a positive impression on others. This is the first book to show how this theory affects real-life management.

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