Managing Innovation and Change: People, Technology and Strategy - Couverture souple

Clark, Jon

 
9780803989450: Managing Innovation and Change: People, Technology and Strategy

Synopsis

Written specifically to meet the needs of students, this engaging book interweaves a fascinating case story with more general analysis to offer an ideal introduction to the processes and issues of managing organizational innovation and change.

The story covers 10 years in the development of a major strategic initiative by Pirelli General - the creation and operation of an automated `factory of the future'. Each chapter advances the story through a particular theme introduced by concise overviews of the main theories, concepts and debates in the literature, and concludes with questions for discussion. Key topics covered are: strategy and structure - the competitive environment, strategic decision-making, roles, relat

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À propos de l?auteur

Jon Clark is Professor of Industrial Relations in the Department of Sociology and Social Policy at the University of Southampton.

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Autres éditions populaires du même titre

9780803989443: Managing Innovation and Change: People, Technology and Strategy

Edition présentée

ISBN 10 :  080398944X ISBN 13 :  9780803989443
Editeur : SAGE Publications Inc, 1995
Couverture rigide