Territories of Profit: Communications, Capitalist Development, And-The Innovative Enterprises of G.. F. Swift and Dell-Computer - Couverture souple

Fields, Gary

Couverture souple

ISBN 10 : 0804747229 ISBN 13 : 9780804747226

Editeur : Stanford Business Books,US, 2003

Synopsis

Territories of Profit compares Dell Computer, the dominant computer manufacturer of the late twentieth century, and G. F. Swift, the leading meatpacking firm of the late nineteenth century, to reveal how communications revolutions in different periods enabled businesses to innovate their operations, reorganize the structure of the firm, and reshape the geography of profit-making. By depicting the parallel experiences of Dell and Swift, which both deployed revolutionary communications technologies in their business systems and transformed patterns of development through their innovative advances, the book challenges simplified representations of the contemporary economy as historically unprecedented. Territories of Profit also incorporates information from interview sources within Dell to portray the "Dell Model" in ways never before revealed in existing studies of the PC maker.

A propos du livre

À propos de l'auteur

Gary Fields is an Assistant Professor in the Department of Communication at the University of California, San Diego.

Détails de l'édition

• Éditeur: Stanford Business Books,US
• Date d'édition: 2003
• Langue: anglais
• ISBN 10: 0804747229
• ISBN 13: 9780804747226
• Reliure: Broché
• Nombre de pages: 304
• Coordonnées du fabricant: non disponible
• Personne responsable: Mare Nostrum Group B.V.; gpsr@mare-nostrum.co.uk; ; Doelen 72; Breda; 4831 GR; Pays-Bas