Grow to Greatness: Smart Growth for Entrepreneurial Businesses - Couverture rigide

Hess, Edward

Couverture rigide

ISBN 10 : 0804775346 ISBN 13 : 9780804775342

Editeur : Stanford University Press, 2012

Synopsis

Simply put, most entrepreneurial start-ups fail. Those fortunate enough to succeed then face a second, major challenge: how to grow. This book focuses on the key questions an entrepreneur must answer in order to grow a business. Based on extensive research of more than fifty successful growth companies, "Grow to Greatness" discusses the top ten growth challenges and how to overcome them. Author Edward D. Hess dispels the myth that businesses must grow or die. Growth can create value. But, too much growth too fast outstrips effective processes, controls, or management capacity. Viewing growth as "recurring change," "Grow to Greatness" lays out a framework for how to approach business development--and how to manage its risks and pace. The book then takes readers through chapters that explore whether the time is right to grow, how to do it, and how to manage the vital reality that growth requires the right leadership, culture, and people. Uniquely, this book aims to prepare readers for the day-to-day reality of growth, offering up the lived experiences of eleven entrepreneurs. Six workshops to assess where readers stand now and a suite of templates that will prove to be useful over time help bring the book's teachings to life. After reading this book, entrepreneurs will have a real understanding of their readiness to grow and place in the growth cycle, as well as a concrete action plan for where to take their businesses next. Many books address how to start a business, but this is a unique, go-to resource for readers who want to learn how to thrive beyond the start-up phase.

À propos de cette édition

• Éditeur: Stanford University Press
• Date d'édition: 2012
• ISBN 10: 0804775346
• ISBN 13: 9780804775342
• Reliure: Relié
• Nombre de pages: 296