Theory and Research in Mass Communication: Contexts and Consequences - Couverture souple

Perry, David K.

Couverture souple

ISBN 10 : 080581924X ISBN 13 : 9780805819243

Editeur : Lawrence Erlbaum Associates Inc, 1995

Synopsis

Book by Perry David K

A propos du livre

Présentation de l'éditeur

This book is a product of the cultural, economic, political, and social environments during the early and mid-1990s in the United States. Designed for media consumers as well as future practitioners, it illustrates the actual and potential social consequences of the media, and media theory and research. Today, some mass communication programs are offering advanced undergraduate classes in an effort to appeal to the widespread interest in mass communication issues among students in all majors. This text, with its emphasis on research concerning topics such as public opinion and the impact of media violence, is intended to fit in well with those efforts.

À propos de cette édition

• Éditeur: Lawrence Erlbaum Associates Inc
• Date d'édition: 1995
• ISBN 10: 080581924X
• ISBN 13: 9780805819243
• Reliure: Broché
• Nombre de pages: 240